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A new sports industry podcast from Octagon - the leading global sports, entertainment and culture agency - focused on the people who have made a career of driving innovation in sports sponsorship and media
Episodes
Thursday Apr 09, 2020
Thursday Apr 09, 2020
Dr. Simon Wardle, Chief Strategy Officer at Octagon Worldwide, joins me to share his views on the current state of affairs relative to sponsorship in the midst of the global pandemic. From how this unprecedented environment of uncertainty is impacting fan behavior to how sponsors, properties and broadcasters are addressing the challenges, we cover a lot of ground in this first installment.
Simon will be back for more next week - but this was a great start and his well-informed insights make for a great listen.
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